Some online sellers have been grousing about having to pay to promote their eBay listings. This is not entrepreneurial thinking. Most businesses need marketing in order to grow and compete.
Any brick-and-mortar startup includes “getting the word out” marketing in their business plan. They do TV spots, community newspapers, and restaurant guides. They make charitable contributions in the community for events, etc. They may even donate their products or services for giveaways at community events.
Then there are radio spots, billboards, and building signage — just to get the word out. It all costs money. With eBay, sellers have a unique opportunity to market their listings in ways other than just relying on the search engine.
Open phones, Contact Us email, and more: BULQ debuted their Valentine’s Day Retail Moment. C.B., Chicago IL (c.b.) sent Contact Us email with a question about printing second labels through eBay. Annette, Avon OH (happy_girl_too), called with her thoughts regarding this issue. C.B.called to chime in on the discussion.
Lee reminded listeners that next Tuesday’s eBay Radio broadcast will be an encore presentation of a previous live show, but we return live to the airwaves on Tuesday, October 17, 2017, with eBay Radio show number 700. Mark your calendar and get ready to celebrate!
Kathy, New York NY (nycfamilyfitnessfinds), called with marketing and product sourcing advice. She and Lee also discussed listing through eBay for Charity (http://www.ebay.com/charity).
If you were impacted by Harvey or Irma, eBay has your back with seller protections and special assistance measures; check the Announcements Board (http://announcements.ebay.com) for details. If you need additional help, please call eBay customer service at 866-540-3229 or send email to [email protected]
Sell via eBay for Charity to benefit Irma and Harvey victims; to get started, go to http://www.ebay.com/charity and click “Sell for Charity” in the left-hand sidebar. Enter the eBay for Charity Favorites Giveaway (and win up to $10,000 for your charity) at http://www.ebayforcharity.org/favorites-giveaway.
Check out upcoming eBay webinars: register Holiday Shipping on Wednesday, September 20, 1pm PT, at http://www.ebay.com/webinars; find even more hour-long webinars at http://www.ebaybusinessbuilder.com/mso-webinars.
Tom, Pittsburgh PA (blackandgoldgifts), called in with a question about an eCheck and late shipping while his store was on vacation. Griff and Lee read the eBay’s Fall marketing news, adapted from a post by Katie Hammel in eBay for Business (http://www.ebayforbusinessblog.com).
Aron Hsiao from Terapeak (http://www.terapeak.com) called in with this week’s market research report. Griff and Lee continued reading eBay’s Fall marketing news, adapted from a post by Katie Hammel in eBay for Business (http://www.ebayforbusinessblog.com). Ron, Birmingham AL (oilerman21), called in for smartphone advice.
Griff and Lee finished reading eBay’s Fall marketing news, adapted from a post by Katie Hammel in eBay for Business (http://www.ebayforbusinessblog.com). Andie, Mooresville NC (tookieryan), requested a listing dish; after a quick title tweak, she received a score of 5 tureens! Lee shared ReplyManager’s Entrepreneurial Tip #6 (http://www.replymanager.com). C.B., Chicago IL (c.b.), called to follow up on a title change suggested during last week’s show.
Known on eBay as Top Rated Sellers christyandee, owner of eBay store Collections by Christy; house.of.zeela, owner of eBay store House of Zeela; and bulamaori, owner of eBay store Little Roper Boutique.
Known on eBay as Top Rated Seller clubred97, owner of eBay store Red Stuff and More.
Open phones, Contact Us email and more: Mohan Patt, eBay’s Vice President of Shopping Experience, stayed on to take questions about eBay Mobile. eBetsy, Dallas TX (acquisator, monjott), called in her first Brief of 2017.
Gina, Des Moines NM (classysoles), had a Mobile question for Mohan. Blind seller Daniel, Front Royal VA (karate25daniel), got his first drop shipped item listed! He is looking for a drop shipping mentor; please email him via [email protected]
Seller 1: Known on eBay as thedanniapp and Top Rated Seller udderlygoodstuff. Seller 2: Known on eBay as birdloner.